On this occasion, we had the opportunity to interview Cecilia Löwenhielm. Our colleague is part of the commercial department of Los Naranjos and she has extensive experience in the commercial sector. Cecilia performs various functions, including internal and external communication, partner management, event organization, as well as reservations in the field …
Cecilia, how are you after feeling the wonderful experience of being a mother again? Very good thanks, a fantastic experience.
How have you felt after some time disconnected from your daily work at Los Naranjos? Have you experienced any noticeable changes after a while away?
We each have our way of working. Coming to cover a sick leave at Los Naranjos is not all easy since it is a job with many varied functions and you have to be willing to solve all the unforeseen situations that may occur throughout the day. I have returned with great enthusiasm to resume my tasks. Once here it’s like hers wouldn’t have been outside.
You have recently been to Nordea Masters, symbolizing the union between Los Naranjos GC and golf in Sweden. How would you rate this experience?
It is very gratifying to promote Los Naranjos in Sweden. It is a field known to practically everyone. The experience has been very positive, where we have been able to meet new clients and we have been able to meet again with clients, tour operators and partners. I think it is important to be present at such an important event in Sweden, also held in one of the best courses in the country.
What objectives does Los Naranjos set itself by being present in this type of event there in Sweden?
Apart from promoting the Club in general, this year we have opted for the promotion of our Long Stay product. It is a product highly requested by Scandinavians and consists of an accommodation package of 28 nights and 20 greenfees per person in Los Naranjos.
We have also gone to visit the most prestigious courses in the Stockholm area, including BroHof, Ullna, Fågelbro and Värmdö to propose a special arrangement for their partners during the winter. All of us who live here on the coast know that it is a wonderful time of year to play golf as many of the courses in Sweden are closed.
Currently, you are facing the summer campaign with the celebration of the girls league, Ladies Summer League. Tell us a little about this league.
It is the second year that it is celebrated. The result last year was very positive and we are happy to see that this year the interest continues. Los Naranjos is a field that opts for women. We want them to feel that this is their place and that the club supports them in their game. We want Los Naranjos to be a natural meeting point for golfers from the coast.
Why shouldn’t any female golfer miss out on this league that is played every year?
This tournament is a golf event where both the desire to compete and to have a good time together stand out. Every week there is After Golf and prizes and we end the tournament with a great dinner in the restaurant with live music.
Finally, what part do you like the most about your job? The communication? Direct contact with the client, the partner? The management and organization of events?
I can’t say the part of my job that I like the most when precisely what I love about this job is the dynamics and having to tackle so many different fields of work. While each of us is well prepared for our duties, we are continually improving and developing in our jobs. I like dealing with clients and partners as well as the most administrative work. The employees at Los Naranjos enjoy the demands of our work and we do our best to offer a high quality product.
Thank you very much for your time and dedication. It is a pleasure to know a little more about your daily work and your opinion about current and new projects at Los Naranjos Golf Club.